"Establishing and Networking of Market Intelligence Centres in India" has been launched by ICAR under NAIP Component I. The project is on consortium mode with Tamil Nadu Agricultural University, Coimbatore as the Consortium Leader, with the Kerala Agricutural University, Vellanikkara,along with 11 SAUs in India as the Cooperating Consortium Partners.
Aim is to
Help farmers in realizing higher net price.
Provide improved regional linkages in the generation,dissemination and sharing of market information for better decision-making.
Provide improved access and use market intelligence with better production and marketing strategies to all stakeholders in the marketing chain.